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HeartSong Lodge & Resort

brand identity, visual effects, editorial, color, motion graphics, production, sound design, graphics package

Hospitality Branding and In-Room Content for Dollywood's HeartSong Lodge & Resort. Dolly Parton takes guests on a guided tour of each of Dollywood's luxurious resorts. Surrounded by the beauty of the Great Smoky Mountains, yet only minutes away from excitement, Dollywood's DreamMore Resort offers everything you need to make your family's trip memorable. Each resort is designed to bring an intangible feeling to life, honor everything that makes the Smokies special, and invite you to experience the wonders of finding your own heartsong.

CREDITS

Director: David Poag

Head of Production: Gaye Melvin

Editors: Jennifer Ryan, John Coyne, Cory Ford

Visual Effects: Eric Fulford

Post Producer: Jennifer Ryan

Executive Producer: Jackie Spining

“Breathtaking! I am here to tell you that what you all create every day goes well beyond the bricks and mortar. Makes me remember clearly why we all work so hard at this and strive to keep our guests happy. It comes across wonderfully in these videos and really delivers the brand for HSR. What a proud moment for us all for what we have created as a team for DWPR.”

- William Doyle

SVP of Hospitality with Herschend Entertainment

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